Web Design Quotes

What does the term white label mean?

I am in the process of setting up an online business venture and have recently contacted web design companies for quotes etc. One such company has replied and after exchanging e-mails the following statement was made…

“There may be a way we can white-label our content for your site to keep your costs lower if the audience is similar”

Can someone please explain to me what white labelling is? and whether or not this may benefit me.

Thanks very much.

why dont you just google it because i just did and i got alot of answers but I think it would be easier if you just see i for yourself

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